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press

14 Great Creative Blogs to give you Inspiration

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14 Great Creative Blogs to give you Inspiration

 

I have been researching blogs for my millinery business and I wanted to share some of the best with you. I have included some recommended sites for learning, plus some fashion and lifestyle blogs to give you inspiration.

Lastly I added a link to a blog detailing trends for this year’s wedding season, you might not work in weddings but the trend boards in this blog are great for any designer.

 

Enjoy x

 

Learning

Tuts+: Learn creative skills and shape your future. That’s the message from the people behind Tuts+, which has over five million users and shares lessons about code, illustration, photography, web design, and more.

Skillfeed: With over 67,000 video tutorials and more than 8,000 hours of learning, They even offer a free trial.

Udemy: A place to learn real world skills online.

Lynda.com: One of the best known online tutorial websites,  Lynda.com covers a huge range of topics, including web, design, development, animation, video, audio, photography, business and even education.

 

Lifestyle

Kinfolk: With jaw-dropping and mouth watering photography, Kinfolk is a popular choice for many creatives worldwide. Its website features content that’s available to subscribers.

Poppy Loves: A fresh and very appealing London lifestyle blog that covers the city’s events, cafes, restaurants, fashion, music, art and design.

Everyday Carry: Peek inside the pockets and lives of interesting creative people. Very simple idea but so fascinating.

The Selby: Take a peek at interesting creative people in their own studios, homes or workplaces. With funky little interviews and great photography, this is a must-read for creatives everywhere.

 

Fashion lifestyle

The Fashion Guitar

Dutch-born, NYC-dwelling, statement dress-wearing fashion blogger, Charlotte G.

Why: Charlotte mixes up her ultra-feminine style with classic staples, with a quirky twist.

 

Pernille Teisbaeck

Lithesome, Danish, street style regular Pernille Teisbaek

Born in Copenhagen, Pernille Teisbæk is the epitome of sleek, Scandi, style perfection.

Stella's Wardrobe 

History graduate Stella Kattermann

Kattermann is instantly recognisable for her bleached do and serious fringe. Her blog is suitably personal, hot in East London.

 

Coco's Tea Party

Gregory’s blog is all about feel-good fashion and interesting

 Coco’s Tea Party is a lifestyle blog dedicated to providing attainable style inspiration for fashion-savvy young professionals.

 

Advanced Style

Cohen’s dazzling street style snaps of stylish seniors is a treat. He grew up worshipping both his glam grannies and parlayed his respect for the older lady

Finally, I will leave you with a Summer wedding trends blog, to finish with a bit of inspiration

http://www.magnetstreet.com/wedding-color-trends

Have a Great week and see you next time x

Thank you to Google images for images 

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7 Ways to Generate Publicity

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7 Ways to Generate Publicity

Publicity is a blessing to any business regardless of the platform. Efficient, cost effective and great longevity are only some of the benefits of publicity. Also, as public standing rises and more people become aware of the services a business can offer, sales will naturally increase. Consumers response to genuine coverage of a business is more positive than that of advertisements. Rather than feeling overwhelmed and unsure with the quality of service, (good) publicity ensures that consumers feel as though they can depend on said business; an article or media coverage holds a stronger and more respected presence amongst users. However, generating publicity for your business can be extremely difficult. In a world of highly completive industries, obtaining strong publicity and a resilient public standing involves effort and determination.

 

            So… here are 7 ways to generate publicity for your business!

 

1.    Develop A Contact List

 

Creating a list of editors, newspapers, magazines and bloggers who you find align with your businesses image is key. Their information is easy to find and building a relationship with said connections can come in handy when you are looking to broaden your public reach. Don’t be shy to reach out to these people (they are looking to network too)!

 

2.   Write and Send Press Releases

 

Press releases are imperative when it comes to generating publicity. They can be used on your company’s website and social media sites while also being used as an informative tool for contacts.

 

There are many business’ looking for publicity who use this strategy; MAKE SURE YOU STAND OUT! Develop a clear and strong headline to draw the reader into your information. Place all the necessary points in the beginning of your press release so that editors do not have to search for information. At the bottom of your release include a description and general details about your company in order to provide a fully developed image for the reader to consider. Sending out these press releases once a month to your contact list will ensure that your information is being seen by the right people!

 

3.   Invite Press

Every business hosts an event at some point, why not invite the press? Inviting the media to have an up-close and personal experience with your business and what it has to offer can result in possible coverage at said medias platform. Even if the press figures you invite do not attend your event, at least they will have you in their system. Send a press release to the media you are inviting so that they are completely aware of the event and how their role can benefit both companies.

 

4.   Use Social Media

 

In this age of technology, maintaining platforms on social media is imperative. Take advantage of this free publicity opportunity by creating a page on the platforms you feel your business is best geared towards. However, be conscious of what you are putting out onto the web and how it will relate to your target customer. Focusing your coverage is an easy way to ensure a substantial and appropriate social media presence that can appeal to your consumers without overwhelming them.

 

5.    REACH OUT

 

Your business will not reach a decent public standing without work right? So, reach out! Reach out to contacts, bloggers, editors, old friends, anyone and everyone who might be interested in what your company has to offer. Put yourself on their radar and demonstrate a proper initiative; it will show your contact that you are interested in their platform and are serious about your work. Remember, the worst thing they can do is say no!

 

6.   Get Involved

 

Increasing your presence in the community is a great way to put your companies name out there while building a positive reputation! Whether it’s working with a local charity or participating in a volunteer event, philanthropy is always beneficial! Also, mention to the charity you are working with that you would love to work with them in the future and would be interested in writing for them or appearing at a next event as a guest. Broadening your network and contact list is never a bad thing.

 

7.    Maintain a Proper Image

 

There is such thing as bad press! Publicity will do no good (in fact, it will do the opposite) if your image and reputation is not respectable. Consumers want nothing to do with companies that are not appreciated in the public eye. Maintaining a proper image is key to ensuring that your business benefits from the publicity you have worked so hard to generate!

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