Becoming successful isn't as far off as it may seem!
I would like to share an insight into my journey towards becoming a successful designer and give you a bit of inspiration to help you build a successful business of your own!
Running a business is not always easy, but it’s exciting.
If you are still wondering what it is you want to do, I have a few tips to get you started but first make sure to take action on the 4 points below:
- Do the things that scare you.
- Follow your dream.
- Don’t procrastinate.
- Believe in success
Maybe you want to be a designer, a Jeweler, a maker, or have another craft skill you want to explore. Or maybe you want to be a entrepreneur who uses creative ideas to help others in the industry. This post can help you decide what it is you want to focus on.
A friend asked me this question last week:
“What got you interested in Millinery and the entrepreneurial road? What inspired you?”
Well, I absolutely love millinery and as soon as I found it, I was ecstatic, like a light bulb going off in my head. That might sound a bit cheesy but it actually felt like that- a eureka moment!
I discovered that millinery was fashion, art and sculpture all in one. Hats have the ability to make you look fabulous, feel tall and proud as well as help you stand out from the crowd and give you confidence!
It took a while for me to find millinery but it eventually happened. I had always wanted a different career and I had found it.
5 TIPS TO HELP YOU FIND YOUR NICHE
1 What are your values
- What do you want to achieve and who do you want to be in 20 years?
- What do you want to be remembered for?
- What is really Important to you?
- What is unique about you? what can you bring to the table?
- What are your unique core values?
Answer these questions as best as you can and you might find that your business idea does not fit in with your values or your family. Where would you like to be in 10 years, do you have children? would you like children, do you want to be on a yacht in the Bahamas or do you want to be living on Dartmoor in a country cottage with a dog called Ruffus?
It is important to think of the future so that the plans you make now can take you in the right direction.
Think about these points – Do you want to help people? would you like to work in the luxury market and serve rich clients, or would you prefer to sell your work to other designers and artists?
2 What are you passionate about
- what do you want to change in the world or help improve, it doesn’t matter how small this is.
- what are you obsessed with?
- How do friends and family see you? Ask them.
3 What are your talents
- What do you really enjoy doing?
- What do you want to be known for?
4 Who are your customers?
- who will buy your products
- Will you go into wholesale or private clients,maybe both
5 Dig a little deeper in who you think your clients are,
- IE gender, age, location, industry, where they live, hobbies, reading material,
- What are their aspirations, worries and challenges.
If you are looking for help I recommend a book called Will it Fly by Pat Flynn, he really helps you find your target market by helping you interview clients you may already have, people on Facebook, ways to find your target market, it’s brilliant.
Once you have a clearer idea on what will make you happy create a plan and move forward step by step.
I remember at the age of about eleven saying that I didn’t want a normal 9-5 job, I wanted to explore the world, and from an early age I was interested in fashion so I think the entrepreneurial way of life was already hatching in my head. You have probably thought along the same lines and knew that you where designed for something different, well it is time to make that happen.
Here are some more points to give you inspiration and help you avoid fear, follow your dreams!!!
Do the things that scare you
Later on I decided to go to art college and see where that took me. My school thought I was crazy and should concentrate on a normal career ie a PA position (what!! How wrong were they) that wasn’t really me.
I think that all the major decisions you make in life are from a gut feeling and they nearly always feel a little scary. Have you ever thought that the thing that scares you the most is the thing that you should be pursuing?
Follow your dream
I am glad that I followed my dream or I wouldn’t be here today.
At the end of my fashion degree a lady came from the amazing Frederick Fox ( milliner to the late Queen Mother) She had a hat that she had cast from rocks of all things, I thought this was amazing, totally different and unique. It was this which started me on my new millinery path and I knew that I had to learn as much as I could so I could set up a business in millinery.
It’s amazing when you find your path and but don’t worry if you haven’t nailed it down just yet, but you must find something you enjoy, it should be the thing you love doing, follow a hobby, become a milliner or a jeweler, a baker or a accessories designer, we are only here once so you must enjoy it.
It’s not been easy- I wouldn’t say that. Setting yourself up on the entrepreneurial road is hard, especially a creative one, it can take a while before you create revenue, especially when you don’t have any capital but it can be done with persistence, dedication, and passion. You are on your road to success.
The ones who fail are the ones who give up.
“Its time you started to live the life that is meant for you to lead. do the things that light up your smile, set your heart alive and live your dreams. life is too short to be anything but happy.”
Running a business isn’t easy but its exciting!!
Running a successful business is always a learning curve and you need to be able to change, adapt and keep studying to become a success, invest in yourself, don’t procrastinate ( this is hard I know) try to be organised so that you understand what you are doing and what needs to be done in order to fulfill your dreams.
You can have a business that brings in a few thousand or just a few hundred, this is up to you and the business model that you have chosen.
One thing I have learnt is that a small business can be a hobby if you wish, it can stay fun and light but if you are on a mission to make it big and have a larger revenue stream you will need to implement systems. This is so that you are able to scale it up with the help of assistants as you cannot do everything yourself. Half your time will be on marketing and managing instead of creating but this can still be enjoyable because you are building your dreams.
Time: what are you doing with it?
One book that I am reading at the moment is the 4 Hour work week it helps you to understand time and what we are doing with it so that you can be successful and still enjoy life, as creative’s we must put aside time for thinking , designing, creating ideas and finding inspiration, this all takes time so try this book out to help and let me know what you think.
Let’s build this business together so you can become a great success!!!
Last little note before we end
Don’t let negativity discourage your goal or you will always sink back down, visualise your goal and see yourself achieving that goal, empower yourself- you will achieve if you believe.
You will be a big success!!!
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I would also like to know your thoughts, is there anything that you would like to know? future posts will be on – How to chose a business model, how to create revenue, how to build your list, and so forth.
Is this of interest to you? Please leave your comments below.
Thank you I appreciate your time.