Inspirational Quotes to help kick-start your business

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Inspirational Quotes to help kick-start your business

As an entrepreneur, the thoughts you have matter. These thoughts are the beginning of what could be an extremely successful business and they deserve to be cherished! Unfortunately, if you feel your thoughts may not be the most exciting or provoking, I have compiled a list of truly inspirational words I think you all might find helpful. All of these quotes are the perfect way to get you motivated and ready to face any challenge that may come your way. For your thinking to be productive, you must be optimistic and inspired. The right frame of mind is crucial to your request for success, and these words do just that.

 

1. Daniel Pink, motivational author

“Human beings have an innate inner drive to be autonomous, self-determined and connected to one another. And, when that drive is liberated, people achieve more and live richer lives.”

 

2. Dave Thomas, the founder of Wendy’s.

"What do you need to start a business? Three simple things: know your product better than anyone, know your customer, and have a burning desire to succeed."

 

3. Jack Dorsey, co-founder of twitter

“Make every detail perfect, and limit the number of details to perfect.”

 

4. Marissa Mayer, President and CEO of Yahoo!

“If you can push through that feeling of being scared, that feeling of taking a risk, really amazing things can happen.”

 

5. Michael Dell, founder of Dell

“You don’t need to be a genius or a visionary, or even a college graduate for that matter, to be successful. You just need a framework and a dream.”

 

6. Seth Godin, best selling author and business executive

You are not your resume, you are your work.

 

7.Albert Einstein

“Imagination is everything. It is the preview of life’s coming attractions.”

 

I hope you find these quotes as inspiring as I do, and don't forget...

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Important self-care tips for at-home entrepreneurs

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Important self-care tips for at-home entrepreneurs

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1. Leave the house- working from home can truly be a blessing, but don’t sit at home all day every day! When you work from home it’s tempting to sit down at your desk as soon as you wake and stay there until your eyes begin to blur. Try to get some fresh air and a new perspective by going out for a meal, walking around the block, or even spending 20 minutes at your nearest park. Giving your mind and body a break is pivotal for your health!

2. Create your own habits and routines- The lack of structure that comes with self-employment can be quite exhausting. Creating your own steadfast rituals to bring a sense of consistency and rhythm in your day is extremely important.

3. Listen to your Energy Levels- One of the best parts about working from home is having the ability to set your own schedule. This means working at the times that suit you best. Don’t force yourself to stick to a 9-5 or 10-6 day just because you have been institutionalized to do so. If you’re an early riser, start your work in the morning; it may be the best you produce all day! If you work best at midday or even in the evening, give yourself time to get some work done during those times. If you find you do your best work on Sundays when everyone else is chilling, give yourself Monday off and tackle some work on Sunday. You are your own boss, and that means you dictate your schedule.

4. Check In With Others- Working in a private, quiet environment is great but don’t forget to turn to others for help every now and then. Try scheduling a bimonthly brainstorming session with someone with similar interests as you, or plan a weekly work party around your kitchen table! Venture into a nearby café with a friend and don’t be afraid to look for inspiration from others!

5. Be a good boss to yourself- Lets say you are working in an office space with multiple employees to tend to and tasks to handle. Would you expect one of these employees to work a 12-hour day with no breaks for food? Of course not! So don’t push yourself through the same thing! Treat yourself with kindness wherever possible and take breaks when needed. You’ll be far more effective as a result.

6. Combat Self-Doubt or Low Self-Esteem Head On- Self-employment will force you to get to know yourself very well, very fast. If you find yourself stressing over the same problem or getting anxious and procrastinating, explore the root of this self-doubt. Once you’ve targeted the specific issue (or issues) get to work on breaking down these thoughts with consistent, positive affirmations.

6. Combat Self-Doubt or Low Self-Esteem Head On- Self-employment will force you to get to know yourself very well, very fast. If you find yourself stressing over the same problem or getting anxious and procrastinating, explore the root of this self-doubt. Once you’ve targeted the specific issue (or issues) get to work on breaking down these thoughts with consistent, positive affirmations.

6. Combat Self-Doubt or Low Self-Esteem Head On- Self-employment will force you to get to know yourself very well, very fast. If you find yourself stressing over the same problem or getting anxious and procrastinating, explore the root of this self-doubt. Once you’ve targeted the specific issue (or issues) get to work on breaking down these thoughts with consistent, positive affirmations.

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Inspiring woman of the week: Our very own Katherine Elizabeth!

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Inspiring woman of the week: Our very own Katherine Elizabeth!

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We asked Katherine some probing questions about starting her website and thought you guys would enjoy reading a little bit about her!

  • What inspired you to start Inspiring Creative Women?

I found a passion for millinery at a young age, a Milliner who worked for Frederic Fox came to visit us at my university and she showed us a hat that she had cast from rocks. I thought this was amazing because it encompasses art, fashion and sculpture all in one! 

I became hooked and have been building my millinery business ever since. I was helped a lot from different people along the way so I thought that it was now time to give back, and Inspiring Creative Women was born!

I want to be able to help other designers who are starting out with business advice and support. It's also aimed at women who are changing careers or becoming mum's and would love a creative career to work on at home. 

  • Did you face any troubles starting your Inspiring Creative Women pages?

I started the website and then the Facebook book community, the problem was then finding people who would be interested in joining. Every week we upload a blog for the website and showcase a fabulous celebrity woman of the week, however the best way I have found to get people involved is via Facebook live and the Facebook group. In the group I can answer any questions, put up info to help and engage with members. It's also a great place for like-minded creatives to interact and help each other. 

  • What do you enjoy the most about starting your own blogs and websites?

I have always wanted my own business. I remember telling my dad that I wanted to be a fashion designer at the ago of 10 and my English teacher at the age of 13, who promptly told me to stop dreaming and look at realistic options. I.e. be a secretary!

That actually made me more determined to succeed in my chosen career so I could prove them wrong. Anyway, I enjoy learning, helping others, being my own boss, working out what would be good for my business, and acting on it. I like to think laterally and solve problems. It's also lovely to meet new people, see what they are doing and help them in any way I can. 

  • How do you come up with ideas to keep your Inspiring Creative Women instagram and Facebook page relevant and gaining followers?

I try to write and upload blog posts that would help a creative designer in his/her business, and help them find clients and make money. That being said, I hope the topics I have chosen so far are relevant! I also do a Facebook live every Monday on a business topic or a personal development topic. I know how hard it can be to run a creative business on your own, especially if you are working from home, so I try to give help and support, something I would have loved when I started. 

I believe that if you give, then you get back, so if I am doing it correctly people will follow. 

  • How difficult was it to start your own website and how did you know what to do?

For about a year I followed a lot of online women in business who knew more about the online world than me and I learnt from them. I also watched youtube videos on how to set things up. 

I also joined a few Facebook groups myself and asked questions. At first I started creating my website on wordpress but it was taking up a lot of time to learn all the tricks. In the end I found a lady in a group who had a really nice site and I asked her what she used. She told me that it was square space and that it's quick to set up so I started watching a few videos and managed to get the basics up quite quickly. 

You need to start somewhere and then you can develop it, that's how you grow. Don't be afraid of starting a project. 

  • How would you describe Inspiring Creative Women in 5 words?

Inspiring, positive, creative, fun, informative. 

  • What is your favorite social media platform to get your ideas out there and why?

I love Facebook because people seem real, you can have proper conversations on it and I have made a lot of contacts on facebook. 

Instagram is my next favourite because it's full of beautiful images but it's harder to build relationships on it. I don't understand snap chat yet, I don't see the point in putting up a post that will disappear! I suppose it's good to use in day-to-day life but not so much in business. 

I hope you enjoyed that and I look forward to seeing you in our Facebook Community!  

A big thank you to Michela for all the fab questions!!

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How to stay physically and mentally healthy

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How to stay physically and mentally healthy

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Every moment of every day, we have the ability to create for ourselves new beginnings and new challenges that will help us reach our full potentials. What better way to reach these potentials than setting a goal to keep our mind and body healthy? We have one life, and one body, so lets set out to keep this body as clean and free of stress as possible. Below are some of my favorite tips and tricks to staying physically and mentally fit.

Vital health and piece of mind go hand in hand. As important as it is to keep your body fit, this is nothing without a clear head, and a positive mindset. Living a balanced life is only possible if you are willing to tackle these two aspects, reminding yourself that without one, you cannot achieve the other.

Exercise, exercise, exercise! A well-rounded fitness routine is the perfect way to keep your body on track. This includes strength training, conditioning, and cardio. Critical to your success in staying balanced is staying committed to your new work out regimen. Cutting corners and finding shortcuts will only hurt yourself, and you may find your body less receptive to what you are putting into your system. When your body is not active, it is extremely hard for the foods you are consuming to be properly digested. Exercise increases mental sharpness and physical endurance, and an energized body gives you a positive outlook on life. Plus, you will start looking great, feeling great, and performing to your best ability.  

Drink lots of water. Drinking about 8-10 glasses of water per day is an easy way to keep yourself hydrated. Water helps transport vital nutrients, eases digestion, regulates body temperature, cleans out your body, and keeps skin healthy and young. Not drinking enough water can lead to excess water weight, as our bodies store water outside our cells. This is what happens when you feel bloated and heavy. Water helps the liver do its job more efficiently, especially in metabolizing fat. If you are not consuming enough water, your liver has to work overtime with its other main function; detoxifying your body.


Maintain a healthy diet. Your diet can help prevent illness and disease, and is vital to the strength of your bones. Some easy tips to maintaining a clean diet is to cut out unnecessary sugars, processed foods, and any food item high in unhealthy fats. Eating at least 5 servings of fruits and vegetables per day will give you a greater spectrum of valuable disease-fighting nutrients. Lastly, eat at least 3 balanced meals per day to ensure your body is obtaining the right amount of vitamins and minerals it needs.

Place yourself in a positive mindset. Keeping your body physically healthy is extremely important, but without a healthy mind, it is quite hard to keep yourself motivated. Every morning when you wake up, think about everything you have to be grateful for. Do you enjoy your job? Do you love the home you are in? Do you love those you spend your days with? Figure out one thing you love about your life, and remind yourself of that. Know that you can create your dreams, no matter how difficult life can be at times. Your life is what you make it, so why not aspire to make it as enjoyable as possible? Remind yourself YOU can do this, not your mother, not your brother, YOU!

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Live in the present. Don’t live in yesterday, don’t live in tomorrow, live in today. There is something to be said about living in the moment, and experiencing life as it comes. Try not to get caught up in the “what-if’s” of life, and instead, get caught up in the “what now’s”. What will you do right now? How will you make this moment in time the best it can be? Living in the now helps you live life to the fullest and get the most out of it.

Work on boosting your self-esteem. Taking time out of your day for yourself is an amazing way to increase your self worth and think positive thoughts. Think of one of your favorite attributes about yourself and don’t let it go! Treating yourself with the respect you deserve helps keep the confident vibes flowing, and the self-love everlasting. Your attitude- how you think, feel, and act- mirrors how you feel about yourself.

It is extremely important to take care of your mind and body. Maintaining a healthy mindset on life is a great way to keep your mind healthy, while exercise is a great way to keep your body healthy!

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How to start your own blog

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How to start your own blog

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1.     Start with a mission statement- what do you want your blog to accomplish? Like most things in life, how much you get out of something, directly relates to how much you put into it. Decide how much time you are willing to put into your new blog and stick to it. Every blogger has his or her own method, whether it is a set schedule post or an “on-the-go” post. A rigid blogging schedule might help you to balance your work life and your personal life, whereas occasional inspired posts may result in your most creative work. With this being said, the hours you put into your work should be a labour of love, so don’t stretch yourself too thin. Keep in mind blogging should be a fun outlet, so don’t get too caught up in the amount of followers you have. Stay true to yourself and what you love, and the rest will follow.

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2.     Chose a name- picking a name for your website is a lot like shopping for a bag. Its best to chose something you love, because you will be spending a lot of time with it. Have a brainstorming session, bounce ideas off of those creative-minded people in your life, and do some research. Finding the perfect name for your blog sets your tone, and should encapsulate your personality. A simple blog name can be catchy and easy to remember, but don’t sell yourself short. Explore creative and unique blog names that set you apart, and draw your readers in.

3.     Pick a platform- there are many on-line publishing tools you can create your blog on, so do some research and decide which platform you would like to use. Websites like Square Space and Word Press are great ways to create your own personal blog. With hundreds of online tutorials, both of these websites are very easy to navigate, and can help you create a beautifully organized blog. Another online platform that may be helpful is Tumblr. Tumblr is a great website to use when you are first starting out your blog, as it allows you to post photos, videos, and text, and can help you organize your blogs theme and aesthetic.

4.     Work on your layout- Aesthetics of a website are extremely important, so take some time to work on the layout of your website. This can take either 5 minutes or 5 weeks, depending on how complex you make your design. Whether it’s creating your own DIY banner or hiring a web designer, your blog doesn’t have to be too fancy, just easy to navigate and eye catching! One of the benefits of a website like Square Space, is that it gives you the option to use a pre-made layout, which is an easy alternative for any not so creatively inclined women. It is also important to think about how you place your words. It is extremely beneficial to create a heading for each individual blog post, with a sub heading touching upon what the blog post will include. Using photos in between paragraphs is also a great way to break up your blog and keep it aesthetically pleasing to the reader.

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5.     Promote yourself and your brand- a successful blog is derived from love and passion, but it is quite hard to show people this passion if you are not promoting yourself! After you have created a few blog posts and feel confidant about your budding website, spread the word! Try to befriend other bloggers who interest you and explain why they inspire you. Ask them to have a look at your website and even give you some tips on how to better your site, what they like, and what they don’t. Connecting with fellow bloggers will put your blog on the map, so work on creating a twitter page or a Facebook page. These websites can attract viewers and start a conversation about your blog. Using hash tags is also a great way to get your blog known, allowing people to search for key words and phrases.

One of the most amazing aspects of creating your own blog is that is in fact, your own. Your blog should be your outlet for self-expression, a place to go where you can decompress and work on something you love. If you take the time to put these steps to use, your blog is sure to be a success.

If you would like more help, please join our Inspiring Creative Women Facebook group for weekly videos, advice and help from our amazing members, we look forward to getting to know you.

https://www.facebook.com/Inspiringcreativewomen/

Please leave a comments below and I will get back to you as soon as I can.

Have a lovely week.

Katherine x

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Tips for organising your business!

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Tips for organising your business!

A perfectly organised business is the pipe dream every hard working hustler strives to achieve. What if I told you there might not be such thing as a "perfect business" but what I like to call a healthy work-life balance? For many, their business is their life, and their life is business, which can get pretty hectic if you ask me. During the holiday season this business-life duo can be put on full blast, as all the exciting festivities may bring a lot of overwhelming responsibilities and tasks. In a world where technology is at your fingertips, this ability to bring work on the go can be a good and a bad thing, depending on how it is treated. The “clock out” mentality seems to have been tossed aside, and ideas and minds are always “on”. How can you stay organized and out of your own mind while still keeping on top of your business? Lets discuss.

One of the best websites I have stumbled upon is called Trello, also known as your saving grace for staying cool, calm and collected. Leaving brilliant ideas in random notebooks and journals was good for a while, until these million dollar ideas slowly became forgotten about. Trello is a free and easy online project management website that uses cards, boards, checklists, and labels to help outline a clear and concise to do list. Trello allows anyone to create a private list or even assign team members or co-workers to see what is being worked on, who is working on what, and the progress of each task. The visual aspect of this website makes it so appealing to the viewer, allowing every idea to be separated in its own box, easily adjustable and extremely visually appealing. 

The three main components to Trello are: Boards, Lists, and Cards.

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The board, which is used to house your entire project, is where lists and cards can be viewed. Edits can be made to these sections, and the board is what houses all your tasks. Multiple boards can be made, or one board can house all the projects that you manage.

Lists are exhibited on the boards. These lists are columns that categorize and catalog the tasks on your board. Not only are these lists extremely useful, they are also very visually appealing, allowing for a clean and concise board. Lists can be modified and edited, allowing you to change their names, adding or subtracting them. Within these lists are the Cards.

Cards are the little projects any team member, or just yourself, can work on within a specific list. When you click on a card, details appear and you can add things like checklists, due dates, attachments, and team members can even attach files. If you click on the bottom or the back of a card, you can see the progress of each card, to ensure this task is being performed.

Trello is a great tool to keep organised, staying out of your head and leaving your thoughts somewhere more visual, and less cluttered! Here are an additional five tips to stay organized during a hectic workweek or holiday period.

1.     Clean, organise, and purge your workspace. When staying on top of tasks it is vital to work in a space that is free of clutter, waste and anything non-vital to work related responsibilities. When working with physical files and paperwork, it is extremely beneficial to categorize and label each separate file, making it aesthetically pleasing and easy to view. Buy new files in different colors, and organising them by color; green for financial papers, purple for clients, and so on. Labeling these files alphabetically within each color scheme and adding titles is a great way to keep separate files, separate!

2.     Buy one calendar to house all upcoming events. Purchasing one calendar to record and keep track of everything is a great way to visually see responsibilities as opposed to letting them get lost in your mind! If you’re maintaining more than one person’s schedule, use different colored ink to record information for each person.

3.     Make a note on your calendar, one week prior to any event, on what is needed for that event. Not only making a one-word note about an event, but writing what to bring is extremely helpful and helps remind you how to stay prepared.

4.     Make a list of your goals. Writing out personal or professional goals for the future (whether it be upcoming weeks or months) helps keep you on track. Put this list away for a bit, and check it every now and then to monitor your progress.

Choose one or two goals you want to accomplish this year with your business. Maybe it’s to make more money or to gain clients. How will you achieve this goal? What amount of money will you make this year? How will you do it? Write this information out in a clear sentence and put it by your bedside, or a place you go to every day. Read it every morning to help inspire you and remind yourself of these goals.

Keep working hard and don't forget, 

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If you would like more help, please join our Inspiring Creative Women Facebook group for weekly videos, advice and help from our amazing members, we look forward to getting to know you.

https://www.facebook.com/Inspiringcreativewomen/

Please leave a comments below and I will get back to you as soon as I can.

Have a lovely week.

Katherine x

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More than 30 ways to making your first SALE

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More than 30 ways to making your first SALE

I found this amazing in-depth article on Shopify and wanted to share it with you.

50 ways to making your first sale, I have taken out the ones that are not relevant to us and listed the rest below. 

Please refer to the link if you would like to see the full article, they also have links to extra help. Click here

I suggest that you study them all and research the ideas that you like.

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SOCIAL MEDIA

  • 1. Make Friends on Facebook: Do some research and learn how to get started with Facebook marketing - everything from crafting strategic status updates to create a Facebook page for your store.

  • 2.Facebook add’s are effective but you don't have to pay for them at the beginning, there are ways to do this for free. Join Facebook Groups and look on business pages to make friends.

  • 3. Network on LinkedIn: Find out how to strategically connect with people, complete your profile, think about what to post and how to leverage LinkedIn groups. It’ very important to look professional on LinkedIn!

  • 3. Get Busy on Youtube: Discover how to sell with video, what video software to use, what kind of video content to produce. Having a YouTube channel can be one of the strongest marketing and sales tools you’ll ever own.

  • 4. Spark Conversations on Twitter

  • 5. Inspire with Pinterest: Pinterest can be a huge driver of traffic.

  • 6. Work It on Instagram: Instagram is quickly becoming one of the best platforms for online store owners to build an audience with. The quality of the pictures are really important if you want to attract followers!

  • 7. Tap Into Tumblr: Tumbler is a good platform for blogging.

  • 8. You have to remember what platform is good for! For example Instagram is more about pictures whereas Twitter is more about opinions… You have to select the best social media platform for your business.
     

SEARCH ENGINE MARKETING

  • 9. Get On Google Places: Google Places is Google’s answer to the good old yellow pages, and yes even if you haven't made a dime, you're going to want to be found on Google Places.

  • 10. Get Search Engine Optimized (SEO): Search engine optimization (SEO) is often considered by some as the holy grail of Internet marketing.

  • 11. Learn from Web Analytics: Analytics (for short) will show you what your customers are doing on your site, on which web pages they leave your site, and in some cases how long they have been a customer. 
     

PR

  • 12. Get Product Reviews: This is the online guerrilla marketing method of PR. There is a unique benefit of getting product reviews from other websites that help increase brand credibility.

  • 13. Write a Press Release: Learn how to be newsworthy and craft a press release that rises above the noise. 

  • 14. Pull a PR Stunt: PR stunts are the ancient version of the viral video. They are loads of fun and help bring tons of attention to your brand if executed well.

  • 15. Sell a Unique and Newsworthy Product: Standing out from the crowd is one of the best ways to move merchandise. Especially if you’re in a crowded space where your competitors sell similar, if not the exact same products.
     

CONTENT MARKETING

  • 16. Create a Video: A video is an amazing tool to attract people. On the video you have to surprise, to be positive and to be interesting!

  • 17. Start Your Own Blog: Starting a successful blog can be the easiest and cheapest way to attract thousands of new customers. All it comes down to is how well you can create valuable content for your readers.

  • 18. Write a Controversial Blog Post: Creating controversy is one way to get your brand to race out in front of the masses and gather some serious consumer attention. But it has to be done carefully and artfully. 

  • 19. Build Your Email List: There's no question how important email marketing is when it comes to adding to your bottom line.
     

PAID ADS

  • 20. Pay for Google Adwords: No other advertising network will give you faster sales results than Adwords.

  • 21. Buy Banner Ads: Banner ads can work magic when it comes to selling products online, but like every form of marketing, they have to be done right.

  • 22. Promote Your Tweets on Twitter: Learn how to leverage Twitter's advertising platform to get your content in front of more people and increase your engagement on Twitter. 
     

TAKE IT OFFLINE

  • 23. Sell Wholesale to Other Retailers: You are allowing other businesses to take part in the marketing of your products. They will talk about your products to their customers and hopefully spread the word about it through their own internet marketing activities.

  • 24. Take Your Business On the Road: A fun and productive way to see the rest of your country while looking to make that first sale.
    I did this when I first started, I traveled to lots of county towns in England and visited the best boutiques. I was quite successful, lots of shops bought and rebought products.

  • 25. Get a sales rep: Sometimes getting that first sale is a quick endeavor but sustainable growth in sales quickly makes you realize how tough it can be to be a one-person sales team, especially if your product requires a little more convincing than traditional consumer goods.
     

TRADITIONAL ADVERTISING

  • 26. Get Going with Tradeshows: Trade shows can have a profound impact on your business, especially if you’re the manufacturer or source of your own products.

  • 27. Distribute Flyers: Even with the popularity of internet marketing, flyers and direct mail are still effective ways to make sales.
     

EVERYTHING ELSE

  • 28. Tell Family and Friends: Your network of friends and family will most likely be your easiest first sales. You may not want to sell to them, but this is a powerful way to kickstart word of mouth for your business. Ask your friends to like and follow you on social media!

  • 29. Participate on Forums: Participating in online forums can be an amazing way to get your business in front of the right audience.

  • 30. Demonstrate Trust and Security: A major hurdle all small online retail businesses have to face when they are just starting out is getting consumers to trust doing business with them. You need to make sure that your website appears trustworthy.

31. Delegate and Get Things Done: When you're first starting out, it feels like the entire world is on your shoulders. Decide which tasks to do yourself and which ones you should be delegating in order to run your business efficiently and maximize sales. 

I hope you found this useful!

 

If you would like more help, please join our Inspiring Creative Women Facebook group for weekly videos, advice and help from our amazing members, we look forward to getting to know you.

Inspiring Creative Women Facebook Group

Please leave a comments below and we will get back to you as soon as I can.

Have a lovely week.

Katherine x

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INSPIRING WOMAN OF THE MONTH! ONE OF OUR OWN!

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INSPIRING WOMAN OF THE MONTH! ONE OF OUR OWN!

WOMAN OF THE MONTH!

This week I am starting a new project, I want to SHOWCASE an Inspiring creative woman of the month from our amazing Facebook group. Why? because you are ALL so amazingly talented and this needs to be recognised. It will give you a chance to talk about your business, it will also help everyone understand how a real business works. If you would like to have your business showcased on our blog and Social media please let me know in the comments below! OR JOIN OUR INSPIRING CREATIVE WOMEN FACEBOOK PAGE and message me. 

This week our inspiring woman of the month is:
Designer Melanie Falvey

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About Her

Melanie Falvey is a jeweler and interior lifestyle designer she creates beautiful surroundings all around the world. She believes in the power of beauty as a means to achieving a healthier and happier home and workspace. She approaches every project from a holistic point of view, taking into account not only the aesthetics but also the emotional aspects of a space and its inhabitants.
Her signature style could be described as relaxed luxury, the marriage of high-quality natural materials with a stylish comfort.

Q&A

WHAT MOTIVATED & INSPIRED YOU TO START YOUR BUSINESS?

Well I was designing weddings and interiors (I still do) and I used to make jewellery to relax and de stress in between projects. And then one day, I thought, hey, why don´t I do this properly? Set up a business and start selling my designs?

That´s how it all started and it´s proven to be a great combination, I wouldn´t want to give up any of my creative businesses.

 

TELL US ABOUT YOUR BUSINESS

I am a jewellery designer and I also handcraft most of my designs. I believe jewellery has the power to connect us to past, present and future and I love how it is infused of life´s special moments.

In many happy moments in a person´s life, there is a piece of jewellery that will remind them of those feelings and emotions.

I just love how it is another vehicle to create and feel happiness.

My mission is to fill a person´s life with happy moments, whether it is through creating beautiful surroundings for them or a special piece of jewellery.

WOULD YOU DESCRIBE YOUR CAREER AS A PASSION?

Absolutely!

Most of my memories even when I was really young involve making jewellery or decorating parties or rooms in the house, so I definitely know my career is my passion-how lucky is that!

What part of being a designer do you prefer? The Creative, Sales, social or marketing side?

I really enjoy designing, and to be honest, I would say Social media and marketing are really fun too once you know what you are doing! Tech was a bit of a challenge at first but now it´s (almost) a breeze!

WHAT IDEAS DID YOU USE TO GET YOUR BUSINESS UP AND RUNNING?

I just did it! I always take immediate action on my ideas, I cannot help doing so. I get so excited about them, I couldn´t imagine waiting for them to materialise…I need to get them started.

I obviously don´t put out every crazy idea I have…I sit on them or sleep on them, ha ha ha but if the excitement doesn'tfade, I take action!

WHAT HAS BEEN THE MOST EFFECTIVE WAY of building your tribe for YOUR BUSINESS AND GETTING NEW CUSTOMERS?

I would say social media and holding pop up events because , although differently, they allow you to make connections, get to know them and establish relationships.

Who do you follow?

I would say…everybody who has talent! I admire so many designers it would be hard to name just a few.

Obviously the master jewellers are a huge inspiration : Cartier, Bvlgari, Boucheron…but I love many contemporary jewellers too.

WHAT HAVE BEEN YOUR BIGGEST CHALLENGES SO FAR?

Probably sales are always tricky because you need to be your own judge and put your designs out there and you always feel a bit vulnerable. You do get more confident though as time goes by and when you see the response in the customers.

HOW DID YOU OVERCOME THESE CHALLENGES?

I still try to overcome them day by day. I think as creatives and business owners we are always learning, growing, trying new things. I would say not a single day goes by that I don´t learn something new about the business, the craft or even myself.

But I love that ever “keep learning” attitude, so it´s not a burden whatsoever.

WHAT DO YOU LOVE the best ABOUT RUNNING YOUR OWN BUSINESS?

I get to create what I envision, literally in many aspects. I create designs, I create my schedule, I create my lifestyle…it´s a whole lot of freedom (even though you need to be responsible about it, obviously).

WHAT ADVICE WOULD YOU GIVE TO OTHER creative ENTREPRENEURS?

Definitely get yourself some business education.

HOW DO YOU KEEP MOTIVATED when you are having a bad day?

Well, that´s exactly what I do in my other business, I create workspaces that maintain your motivation high and that enable you to perform at your best and highest potential. So, in my case, my workspace/studio is the perfect container for my creativity and productivity and I have triggers and resources in place to avoid bad days. I only have bad minutes, once I use my own tools, the day rolls again.

I believe having a supportive environment, especially for entrepreneurs is vital.

What are you main inspirations?

So many!

Almost everything I see is an inspiration.

But I would say my collections are inspired in archaeology, history,nature, celebrations, mood and empowerment.

What platforms do you use to sell you products on?

Right now I am re branding so I am setting up my own e-commerce. I was selling on other e-commerce platforms but I want to grow my BTC to be able to offer them a complete shopping experience. I feel that if I have control of the whole process, I can really cater for them.

Do you have any marketing tips to share with our members?

Create a solid brand and be cohesive. You can always switch things up later on or do a complete re brand but while you are at each stage, make sure it is solid and consistent.

Beautiful earrings by Melanie 

Beautiful earrings by Melanie Falvey

Beautiful earrings by Melanie Falvey

 

Thank you To Melanie for giving us all this great advice, please visit Melanie's website to view her wonderful designs at melaniefalvey.com

I hope you find this useful if you would like to be featured next time please let us know in the comments below and if you haven't already joined our Facebook community please (click here), the group full of inspiring creative women.

Katherine x

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Inspiring woman of the month! One of our own!

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Inspiring woman of the month! One of our own!

WOMAN OF THE MONTH!

This week I am starting a new project, I want to SHOWCASE an Inspiring creative woman of the month from our amazing Facebook group. Why? because you are ALL so amazingly talented and this needs to be recognised. It will give you a chance to talk about your business, it will also help everyone understand how a real business works. If you would like to have your business showcased on our blog and Social media please let me know in the comments below! OR JOIN OUR INSPIRING CREATIVE WOMEN FACEBOOK PAGE and message me. 

This week our amazing woman of the month is
Designer SHEENA BULSARA
 

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ABOUT HER
She is an innovative designer with experience in roles as a senior jewelry designer. She has worked for a variety of well-known luxury and high street brands. For the last 13 years, she has been spent immersed in a world of precious stones, costume jewelry, trims, beads, vintage jewelry and antique artifacts sourced from around the world.
She has also honed her jewelry making skills and production knowledge, not only by creating collections for various brands across the High Street but by building her own brand SB where she makes one of a kind jewelry by using and restoring old antique components with Swarovski Crystals. 
She embraces the challenge of taking on new projects and conceptualizing and creating innovative jewelry.

Q&A

What motivated & inspired you to start your business? 
SHEENA: I have worked in jewelry design for 15 years designing for all the UK High Street retailers and concessions in Galerie Lafayette Paris. 
There has always been this inner fire within me to try to break the norm within the design, break and redefine the boundaries of how objects should be used or worn.  Tired of designing throw away fashion items, I really wanted to create unique diverse collections which inspired people, evoked a sense of amazement, excitement and shows craftsmanship and skill. 
 

TELL US ABOUT YOUR BUSINESS
Would you describe your career as a passion? 
SHEENA: Passion is all I am  I’Mextremely passionate about Art, Design and what I do. I love creating and making new pieces it’s a feeling I can't really describe in words it's just an inner sense this is who I am. I knew I wanted to be a designer from the age of 10. 

What part of being a designer do you prefer? The Creative, Sales, social or marketing side? 
SHEENA: I love the design part the post but also the social side as I love meeting new people, talking and discussing MTM orders and also making people feel happy with what they have bought. 
 

WHAT ideas did you take action on/steps YOU TOOK TO GET YOUR BUSINESS UP AND RUNNING? 
SHEENA: It was helpful for me to be able to do this as I had been working within the industry for 15 years and also had the experience of traveling and working in many European and far countries. It was this experience I have been able to gain a sense of what is required to have a jewelry business.  

What is required for marketing, merchandise, aesthetically? What sells and what level of finish and quality you need to maintain in the business? What has been the most effective way of building your tribe for your business and getting new customers? 
SHEENA: The most effective for me has been social media: Facebook, Twitter, Instagram but I also know a lot of stylists and buyers in the industry. This has helped to strengthen my tribe for business. Also, word of mouth a great book sums a lot of this up really well, book title purple cow by Seth Godwin. 

Who do you follow to get inspiration? 
SHEENA: Inspiration for me isn't from one source it's everything around me. I visit and go out to lots of fashion events, museums, private views, exhibitions and it's always inspirational.

What have been your biggest challenges so far?
SHEENA: I know that commercial pieces always sell better but I'm so tired of commercial jewelry that in actual fact I could potentially be earning lots more money but have made a choice to be bespoke from beginning to end. so the challenge has been financial. 

How did you overcome these challenges? 
SHEENA: I have overcome this problem by having additional services like loaning jewelry out for stylists to use for fashion events, runway shows or magazines. I also advise and repair jewelry for clients. the key thing in any business to be open, versatile in your approach, love what you do. 

What do you love the best about running your own design business? 
SHEENA: I love being in control of my design and in charge of what I want to place in my collection. I sometimes feel in fashion jewelry it's always about the next season but still feel that you can follow trends but still re use certain styles in the next collection by re inventing some styles. 
 
What advice would you give to other creative entrepreneurs? 
SHEENA: I would say to stay focused, be yourself, try to enjoy the process, be clear what direction you want your business to take, what you want from the business, and what you want to achieve and what time frames you want to get this done by. but to still smile.and try not to be overwhelmed with the business side. 

How do you keep motivated when you are having a bad day? 
SHEENA: I dance I'm an artist in many different ways, I feel it helps me to loosen and open my mind to creativity. 

What are your main inspirations? 
SHEENA: My main inspirations would be music, colour, art, painting.
 
What platforms do you use to sell you products on? 
SHEENA: A lot of social media and my contacts I have with stylists and people I now within the industry, also blogger events.
 
What ones are the most successful for you? 
SHEENA: Social media and bloggers events.

What is your objective in your business? what do you want to achieve? 
SHEENA: To innovate, create new designs that open the eye to the way we see and wear jewelry.

 What advice would you give someone who is starting out? 
 SHEENA: Just keep trying and believe.

Do you have any tips on tools that you use ie apps, websites, online things to help your business? 
SHEENA: I look at lots of different blogs as you can find endless information from them.

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I hope you find this useful if you would like to be featured next time please let us know in the comments below and if you haven't already joined our Facebook community (click here), full of inspiring creative women.

Katherine x
 

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